In support of American Diabetes Month, Colgate Total kicked-off the "Small Steps Make a Big Difference" campaign to help raise awareness surrounding the often overlooked association between oral health and diabetes. I assisted the Creative Director in storyboarding, directing, animating, and creating infographics for this project.
The infographic produced 42MM impressions overall and can be seen on the following:
· latimes.com (11,844,415)
· sfgate.com (9,055,297)
· chron.com (7,558,316)
· chicagotribune.com (5,517,879)
· seattlepi.com (1,534,966)
· jsonline.com (1,493,076)
· timesunion.com (707,832)
· mysanantonio.com (644,141)
Art Director: Nicole Monzon
Creative Director: Glenn Parajito
Assoc. Art Director: Noelle Clark